Your food is poisoning the earth.

You feed your kids that?!?

Do not eat anything you cannot pronounce.

Your way of eating is wrong.

Are others making you feel guilty about your food choices? Food Bullying: How to Avoid Buying B.S. reveals the $5.75 trillion secret that food marketers and celebrity spokespeople don’t want you to know. What if the claims about the food you’ve been led to believe is superior are actually B.S. (Bull Speak)?

Food has become a battleground where marketing labels and misinformation are used to bully and demonize people about their eating choices. What if you could stop stressing about what other people think and make eating decisions based on your own needs and preferences? This startling look at the misrepresentation of food sheds light on fictitious nutrition and environmental claims to help you recognize bullies and defend your food choices.

Armed with science, compelling personal stories, and a lifetime on the farm, Michele Payn challenges the way you think about food and gives you permission to buy food based on your own social, ethical, environmental and health standards rather than on brand marketing, friend, or social media claims. Food Bullying provides a six-step action plan to overcome bullying around the plate, simplify safe food choices, and even save time in the grocery store.

# Author Signed Copies (U.S. Shipping Only)

Advance praise for Food Bullying...

More than 40,000 products can be found in a grocery store, making it a playground for food bullying and leading consumers to believe that B.S. food claims are superior. Positioning one food as superior to another lies at the heart of food bullying and marketing profits. Misleading marketing has made food an unnecessarily emotional topic where each choice is seemingly a moral statement or connected to some social movement.

Food Bullying upends the way you think about food and gives you permission to make eating choices based on your own social, ethical, environmental, and health standards rather than on brand marketing or social media claims. Michele Payn, one of North America’s leading voices in connecting farm and food, takes a startling look at the misrepresentation of food and sheds light on bogus nutritional and environmental claims to help you recognize and stand up to the bullies. Food Bullying guides you through understanding food label claims and offers insight on “the hidden world of farming.” You'll walk away with a six-step action plan for you to overcome food bullying, simplify safe food choices, and even save time in the grocery store.

Don't wait - this special for NACAA is only good for September and October, 2020.

# Author Signed Copies (U.S. Shipping Only)
Food Bullying Michele Payn

Why do you need this book?

  • Gives permission to make eating choices to best meet your needs and preferences.
  • Upends food beliefs with insights from an international award winning author in health, medicine and nutrition.
  • Details a six-step action plan to overcome food bullying and relieve guilt.
  • Identifies neuromarketing tactics used to generate $5.75 trillion in food sales.
  • Offers an easy-to-understand description of food label terms and what terms you don’t need to worry about.
  • Provides tools to battle bullying found in the 200,000+ misleading marketing messages in a grocery store.
  • Arms you to use your own social, ethical, environmental, and health standards in making eating decisions.

About the author

Michele Payn, an international award winning author, brings clarity and common sense to the overly emotional food conversation. Known as one of North America’s leading voices in connecting farm and food, Payn helps you simplify safe food choices. She’s also a kick boxing professional speaker who has helped thousands of people around the world translate farm to food. And she is a Mom tired of food bullies. Michele Payn Food BullyingMichele’s work has appeared in USA Today, Food Insight, CNN, Food & Nutrition Magazine, NPR and many other media outlets. Payn writes from a small farm in Indiana. She is also the author of No More Food Fights! and Food Truths from Farm to Table, an IPPY award winner in health, medicine and nutrition.

# Author Signed Copies (U.S. Shipping Only)

Other books by Michele Payn:

No More Food Fights! Cover Food Side