Have you ever felt judged for what’s in your grocery cart? Do you wonder whether GMO-free, gluten-free, antibiotic-free, fat-free milk is better than regular milk? Are “natural” Fritos better for you? Does anyone really need organic, natural, hormone-free cat litter? Grocery store marketing is full of food claims that are B.S. (below standard). Five ways to avoid buying B.S. food.