Ever feel like you’re sharing facts but not getting through? Learn how the environmental education continuum is an underutilized, yet powerful framework for developing critical thinkers and environmental stewards. We’ll explore how to guide your audiences from awareness and knowledge through deeper levels of inquiry, reflection, and meaningful action.

Science communications workbook Sharing facts is easy. Getting people to care - and do something? That takes strategy. Authors Amy Hays & Michele Payn are offering an enlightening Science Story Speak webinar to help you move people to action on October 15 at 12 p.m. Eastern. We’ll walk through each step, from awareness to stewardship, and show you how to turn surface-level messaging into something that actually sticks. If you work in conservation, ag, or just care about better science communication, this is for you.

We’ll dive into the Environmental Education Continuum: the road from “Hey, did you know?” to “Let’s fix this!” Whether you’re a , ag nerd or professional science whisperer, we’ll help you turn good info into great impact – without skipping the critical thinking part (because facts without thinking are just trivia, right?).This session is all about using the Environmental Education Continuum to help your audience not just know more, but think more. We'll help you:

  • Utilize an assessment system for understanding how individuals move from awareness to true stewardship..
  • How the continuum becomes a diagnostic tool: helping identify where guidance, conversation, or coaching may be needed.
  • Uncover gaps in understanding, barriers to action, or missed opportunities for support.

This webinar is for you if you aim to shift your focus from messaging to mindset-building. Register today for this interactive one-hour webinar filled with helpful tips from the Science Story Speak workbook. After you complete the form below to reserve your spot (they are limited), we will email Zoom link to you for Wednesday, October 15 at 12-1 p.m. Eastern. Be sure to mark your calendar in your time zone right after you register for this thought-provoking training. See you in October!

SSS Webinar Registration

Registration for Science Story Speak webinar given by Amy Hays and Michele Payn on science communications.

  • Thanks for your interest in our Science Story Speak webinar. We like to know who is attending and your perspective on science communications.

  • Quick questions we'd like you to answer to register for our training:

  • Your answers will help us to create the most effective Science Story Speak training for you. Email mpayn@causematters.com with questions. Remember to hit the submit button!

What is the Science Story Speak system?

  • Workbook with the elements of Science Story Speak including generational intelligence, ways to connect on an emotinal level, learning theory, agricultural issues, environmental ethos, an action plan, and other topics to build staff competencies.
  • Workshops to build competencies and confidence in communicating science. You'll walk away with skills to better understand diverse mindsets, connect on an emotional level - and ways to help others build science thinking into their decision processes.
  • Development of personalized strategies and plans with coaching to build your capacity and use Science Story Speak as a tool for outreach, advocacy and education.

Science Story Speak teaches the art of speaking science into a modern global community in a more meaningful way to grow understanding and credibility. It gives you a playbook to move forward, which helps support our freedom of choice on the farm, ranch, grocery store, or lab.

Agriculture Science training
Science Story Speak Workbook (U.S. Shipping Incuded)
“Science Story Speak will change the way that I interact with my customers, my colleagues and the public about agricultural principles, in the best way possible. This course gave me permission to acknowledge my personal ag journey and use that narrative to relate to topics from farm legacy to chicken welfare. I was so impressed by the breadth of knowledge of Amy and Michele, and I am thrilled to have learned from them in such a comprehensive manner.”    ~ Kelsey Ramerth, South Dakota