Celebrate the People, Promise & Passion of Agriculture
Agriculture doesn't need defending as much as it needs celebrating. This is the keynote that reminds farmers, ranchers, and agribusiness professionals exactly why their work matters – and sends them home ready take action.
The people who grow our food spend a lot of time on defense. Battling myths, navigating negative headlines, and justifying practices that have fed the world for generations. This keynote does something different – it celebrates our unique business of agriculture. The people. The promise. The passion. And by the time this agricultural conference keynote is over, your audience won't just feel good about agriculture. They'll feel equipped to share that celebration with everyone around their plate.
Michele’s keynote is filled with poignant moments from her life on the farm, lessons from working with farmers from over 25 countries and how to really make a connection that impacts the future of agriculture. She’ll even incorporate kickboxing moves and throw in audience humor as they join her on stage, upon request. This memorable keynote will help you understand how to lead through the significant changes facing agriculture today and leave a legacy for your business.
Celebrating Agriculture keynote is for you if...
- Your audience needs to be reminded why their work matters – not just challenged to do more of it
- You're opening or closing a conference and want a keynote that leaves the room on its feet
- You want your members to leave energized, connected, and proud to be part of agriculture
- How leverage trust to protect your bottom line
- Identify ways to more effectively connect with key influencers
- Find the power of emotions in connecting with other humans
- Your event needs that rare combination of laughter, heart, and a message that sticks
Solutions this agricultural keynote delivers:
- A renewed sense of pride and purpose for farmers, ranchers, and everyone who supports them
- Practical tools for sharing agriculture's story with friends, neighbors, and skeptical consumers
- Real-world examples of how everyday agricultural people are already making a difference
- A framework for finding – and celebrating – the people, promise, and passion in your own operation
- The energy and momentum that carries an audience from the room back into their work
Why agricultural leaders trust Michele Payn
Michele Payn, CSP – one of 900 Certified Speaking Professionals worldwide – brings a rare combination to every stage: 25+ years working across six continents with agricultural organizations and agribusinesses, two agricultural degrees from Michigan State University, and four award-winning books endorsed by Harvard Business School's Agribusiness Program, Purdue University, and the International Food Information Council. She founded two of agriculture's most influential social media communities, hosted the Food Bullying Podcast with 140+ episodes, and raised $5M+ for FFA and 4-H. She understands the business of agriculture because she's invested her life's work in it.
CSP · Four award-winning books · 25+ countries · 120+ podcast episodes · $5M+ raised for FFA & 4-H
Learning objectives (45-90 minute keynote):
After this program, attendees will be able to:
- Articulate what they love about agriculture in a way that connects with people outside the industry
- Identify at least one specific way to share agriculture's celebration with someone new
- Recognize the promise and passion in their own farming story
- Leave with the kind of energy that makes the drive home feel shorter
Not only will Michele's lifelong passion and background in agriculture keep your audience on the edge of their seats, Michele's interactive style gets them out their seat - both at your meeting and back at home. This unique motivational keynote is customized to each agricultural audience, just as it has been for Wyoming Farm Bureau Young Farmers & Ranchers, South Dakota Agribusiness Association, Delaware Women in Agriculture, Farm Credit Services of America and California Farm Bureau.
Available as: Keynote · After-dinner program · Opening or capstone session · Virtual
Dig deeper: Michele's Food Truths from Farm to Table – an IPPY Bronze Medal winner and Amazon #1 Bestseller – is the book version of this celebration: real stories, real science, and real people behind every food on your table. Learn more →
Inspiration for agriculture from one of their own
Celebrating Agriculture! has been Michele's most-requested keynote at agricultural conferences for over two decades – and it's different every time because your audience is. Tell her about your people and she'll make it theirs. Reach out to talk to Michele →